The Idea Farm's Blog

  If you are a professor or graduate student, you know more about your field of study than most of the writers giving written sermons on opinion pages, Quora pages, Sub-Redditt’s, Twitter feeds, and possibly bookshelves right now. Your research and education informs your point of view. You know what you’re writing about — but commentators might know better how to write for a general audience. This means that the voices who have the most to contribute to public discourse are often getting drowned out. If this is something you struggle with, here are some writing tips to reach a broader audience: Don’t approach your introduction like it’s the warm-up before you get to the good stuff. Approach it like your only chance to attract your reader into your thoughts. Your lead is your opportunity to engage your reader: You’re conveying that your words are worth the reader’s effort. If you have writer’s block, look at the opening paragraphs of a practiced columnist, someone like Maureen Dowd ...

Writing is a means to communicate with a global audience. But how does one manage to write successfully for a broad audience when creating content? Below are some strategies or tips to correct common errors when creating content. The Hurried Edit Everyone has time management concerns and maybe you’ve reread your piece so many times that you’re confident you’ve caught all the mistakes. But taking enough time to thoroughly proofread your post or article is critical. It is essential to good writing. Understand the importance of formatting The structure of your post is important in holding a reader’s attention. Many readers scan or skim articles rather than read them word for word. A big block of text makes this habit difficult and may repel readers.  Tips:  Use bullets and numbered lists when appropriate. These formats are easy to scan and keep readers engaged with the text. Edit to ensure you have relevant information in your article Format links effectively Keep paragraph...

Kevin Palomino - Journalism Scholarship Winner WASHINGTON, Dec. 14, 2023 -- The National Press Club, the leading professional organization for journalists, has chosen  Kevin Palomino  of Oklahoma City, Oklahoma, as the recipient of its Lewis Scholarship for Spring 2024. The scholarship provides housing and a $4,000 stipend to support a student journalist of color interning at a news media outlet in Washington, D.C. Established in 2022, The Lewis Scholarship was founded by the family of former Washington correspondent Robert "Bob" D.G. Lewis. It is awarded to one undergraduate student journalist of color each fall, spring, and summer semester. Students must secure a journalism internship in Washington, D.C., to be eligible, along with  other requirements . "The Lewis Scholarship provides me with an opportunity to grow as a journalist," Palomino said. "During my internship this spring, I plan to use my lived experiences as a first-generation DACA student to diver...

Boost your career with a ‘skip-level’ meeting. What are skip-level meetings? They are meetings with your boss’s boss without your boss present. This interaction should not be perceived as going over your boss’s head. Personal interaction with a higher power in the business can improve your career, especially if you’re a new hire. The goal is to increase communication so that all parties learn more about what’s happening in the organization from each perspective. Also, skip-level meetings offer opportunities to develop professional relationships and connect with top management, especially if you don’t have regular interactions with your boss’s boss. How do I schedule a skip-level? If skip-level meetings are not already part of your organization, think about reaching out to senior managers on your own (but do inform your boss and explain the purpose). Justify such a meeting to your boss by stressing it’s helpful for: • Building relationships within the organization with someone you don’t...